Our visitors

The research results for the Brussels Holiday Fair and the Belgian holiday market speak for themselves. Thanks to a professional vision and a clever strategy the Brussels Holiday Fair keeps on growing. An increasing growth of visitors and a constantly more relevant offer make the Brussels Holiday Fair a real success.



78% percent of Belgians choose a destination abroad while 22% prefer to travel in Belgium.
Among Belgians who choose to travel outside Belgium, 84% stay within Europe and 16% prefer to discover a distant destination.


The majority of Belgians go on holiday by plane or car. In addition, 5% reach their destination by train.